More than a website, a system that generates leads and customers.
Your best salesperson? Your website!
Forget the notion of a "business card" website, and move on to the notion of a "Marketing & Sales Tool" dedicated to your company's growth.
Complete website redesign support.
Full Funnel strategy
CMS & CRM integration
Design & Wireframes
Architecture & SEO
Content, Blog & SEO
UX & Intelligent content
Landing & A/B testing
Reporting & Dashboards
Our Methodology
Strategy & Plan
Technology
Website Ops
Our experts support your teams in deploying website pages, content and conversion processes to generate more Sales Qualified Leads, Opportunities and Customers.
Your questions about our support
Website & CMS
What budget should I set aside for a lead-generating site with Stratenet?
Our website creation projects generally start from €8,000 for a conversion-oriented showcase site.
For a complete redesign including inbound strategy, advanced CRM integration and custom development, budgets range from €15,000 to €100,000.
This amount is a one-off investment (Capex), plus the cost of the HubSpot license (Opex), which depends on the Hub level chosen (Starter, Pro or Enterprise).
We propose a preliminary audit to define the exact budget according to your growth objectives.
Why choose HubSpot CMS?
BecauseHub CMS is integrated intoHubSpot's all-in-one CRM. Thanks to this tool, you can centralize all your contact information, marketing, sales and customer experience management.
The result? Less data loss and easier management of all your processes throughout your customers' buying journey.
How long does it really take to redesign a website with HubSpot?
Count on between 2 and 6 months for a complete redesign optimized for conversion.
This timeframe varies according to the complexity of your tree structure and the volume of content to be migrated.
For a simple technical migration of an existing site to HubSpot CMS without a major graphic redesign, the average lead time is reduced to 15 days.
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Audit & Strategy phase: 2 to 4 weeks.
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Design & Development: 4 to 8 weeks.
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Acceptance & Migration: 2 weeks.
How much time do I have to devote to this project?
We recommend a minimum of one interview every week with the person in charge of the project at your company.
In addition, more strategic meetings may be held from time to time, to which other members of your team may be invited.
Finally, depending on the scale of the project, you may decide to increase the frequency of these exchanges.
What happens to our old site while the new one is being created?
When we create a new website, we don't take any action on your existing site. However, if you wish, we may already be working on improving your marketing and/or sales.
In the case of a redesign or improvement of your existing website (already created with HubSpot CMS), it goes without saying that we won't publish any changes without your agreement. Fortunately, we can work on your pages in the back office without publishing them. In this way, we can make modifications and make them visible to all only once they have been validated by your teams.
Who will be the experts in charge of my project?
At STRATENET, we work aspartners in your growth project. The first experts in your project areyour employees! Many resources, sometimes unsuspected, can be found in-house.
Then come ourGrowth consultants. Our experts in growth marketing and theHubSpot platform help your teams to carry out all the actions necessary for the success of your digital strategies.
Finally, to complete this team of experts from your company and STRATENET, we have chosen to collaborate withfreelancers to meet your specific requirements and needs. These external collaborators are carefully selected and are also committed to the success of your project.
Is SEO included in my website redesign?
Absolutely. Optimizing your existing content and redirecting old pages to new ones.
We carry out an analysis of your SEO needs when designing the website for your company. We ensure that your pages are optimized from a technical and semantic SEO point of view.
For a complete SEO strategy, however, it is necessary to consider a complementary project to the redesign of your website.
What results can I expect?
The average growth of all our customers is around 20% annually. But some reach 50%. It all depends on the initial situation and the resources deployed.
How do you manage work and tasks?
Via Teamwork, our project management interface.
Is SEO included and are my Google rankings guaranteed during the redesign?
Yes, preserving your SEO is the number one priority of our technical architecture.
We don't just "do SEO", we integrate a strict defensive migration strategy.
This includes full mapping of 301 redirects so as not to lose any historical traffic, technical optimization of Core Web Vitals (loading speed) and semantic data structuring (Schema.org) to maximize your visibility right from the start.
Why choose HubSpot CMS (Content Hub) over WordPress?
HubSpot CMS is the only tool that natively unifies your website and your customer database (CRM).
Unlike WordPress, which requires a multitude of plugins (often a source of security flaws and slowdowns) for marketing, HubSpot natively integrates :
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Security: SSL certificate, firewall and updates managed automatically (SaaS).
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Personalization: Display of different content depending on whether the visitor is a prospect or a customer (Smart Content).
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Analysis: Direct attribution of revenue to your web pages (measurable ROI).
Do I still own my website if I stop HubSpot?
Yes, you own 100% of your content, design and data.
Although HubSpot is a SaaS (Software as a Service) solution, you're not a captive.
If you ever decide to leave the platform, all your data (pages, blog, contact database) can be exported via standard files (CSV, HTML).
You can then reintegrate these elements into another CMS such as WordPress, although you will lose the marketing intelligence functionalities (Smart Content, Automation) linked to the HubSpot engine.
Are you responsible for maintenance and updates after the launch?
With HubSpot, technical maintenance (security, servers, updates) is managed directly by the publisher, so you don't have to do a thing.
This is a major advantage over Open Source solutions.
Stratenet is more involved in evolutionary maintenance: we support you via "Growth Driven Design" services to continuously improve the site each month (creation of new pages, A/B testing, optimization of conversion tunnels) rather than simply "maintaining" the existing.
