CONTENT & IA MARKETING SOFTWARE: WEBSITE, BLOG, LANDING, ...

HubSpot Content Hub Onboarding

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Description

Rates

Key features

+MORE THAN 100 CUSTOMERS SINCE 2009

Create and manage personalized content experiences throughout the customer journey. With Content Hub, you have everything you need to create and manage content on a massive scale.

YOUR CONTENT CHALLENGES

Solutions to your key content marketing challenges

The role of content has evolved beyond that of a simple lead generation tool. Marketers need to create more and more content, distribute it across more channels and at different stages of the customer journey, and ensure that it is highly personalized for the buyer.

Web content creation and marketing

Transform your customers' journeys into memorable experiences. Create dynamic, personalized content that responds directly to your audience's needs, while stimulating engagement and building brand affinity every step of the way.

Content management

Take control of your content with Content Hub, the one-stop information center for your entire organization. Easily manage, update and distribute all your content from a single centralized location, ensuring that all your employees have access to the latest, most relevant documents.

Artificial Intelligence

Save time, and let AI accompany you every step of the way as you create your content. Whether you're writing a blog post, designing the content for your landing page, or repurposing your content in various forms (social media, email, etc.), HubSpot's AI tools are with you every step of the way to unleash your creativity.

METHODOLOGY

How Stratenet can help with Content Hub onboarding

Methodology tested and approved by over 100 HubSpot customers.

PHASE 1

Consultative Call

Let's work together to determine the best solution for your business. Do you want to migrate an existing site to HubSpot? Implement a HubSpot theme on which you build your site yourself? or develop a new site from scratch?

> Free consultation

PHASE 2

Strategy & Planning

We meet with your team to fully understand your challenges. After understanding the specific requirements of each team (Management, Marketing, Sales) we plan your project with HubSpot's Content Hub in relation to your business objectives.

PHASE 3

Implementation

We implement HubSpot the right way. Our implementation specialists will ensure that everything, from data migration to marketing, content and website processes, is set up correctly from the outset.

PHASE 4

Training

We then bring your team up to speed with one or more customized training sessions that introduce them to the platform, and provide them with the resources and best practices they need to use HubSpot quickly and effectively.

PHASE 5

Optimizations

There will undoubtedly be questions and challenges along the way, which is why we offer ongoing support to help you resolve issues and ensure you have everything you need to thrive in HubSpot.

Get started with a free 15-minute consultation * Save time, let's check together if the solution is right for you.

Powerful content features to transform your customers' journey into a memorable experience with your brand.

The Content Hub is a complete content management software package that includes tools with multiple functions: AI-based content generation, lead generation tools, scalable CMS, video and podcast hosting, A/B testing, SEO recommendations, advanced analytics and reporting...

Schedule a demo with your team

Reuse of AI content

Reuse content across multiple platforms, generating additional content formats from a single blog post in minutes.

Creating Landing Pages

Accelerate your lead generation by creating high-converting landing pages.

Scalable CMS

Create a website for your business with HubSpot's CMS software, to generate traffic, leads and increase your sales.

IA blog generator

Create blog posts in the blink of an eye, with the help of AI.

Intelligent forms

Use HubSpot forms to capture leads and automatically synchronize them with your CRM, to grow your business.

HubSpot AI tools

Let AI-based tools take care of tedious tasks, with features such as content authoring and report generation.

SEO recommendations

Optimize your website's pages and blog posts to improve your search engine rankings, with statistics and hard data.

Analytics and advanced reporting

Empower your team with powerful yet accessible analytics.

Advanced A/B Testing

Test variations of your pages and content, to see what gives you the best results.

Integrated Wordpress

Use embedded content to publish HubSpot-generated content on your WordPress site.

Videos & Postcast

Record and integrate videos and podcasts on your website, in your e-mails and in your various marketing programs.

Other functions

HubSpot's Content Hub offers many other features. Book an appointment with us for a complete overview of the features available for your website and content challenges.

Content Hub demo

DON'T SKIP THE FIRST STEP

Need advice? Get started with a free consultation

Plan a 15-minute call

They recommend STRATENET

"The Stratenet team takes the time to fully understand the customer's business and arrives with a personalized approach that sticks with the customer's objectives."

Geoffroy Uyttenhove Composil - Marketing Manager

"Unreserved recommendation! We have had the pleasure of working with Stratenet. Their in-depth expertise and commitment to customer satisfaction have been outstanding."

Nicolas Christidis Founder - Bevopr

"Great inbound marketing agency. They know what they talk about, they always go the extra mile and they're really fun to work with. Expect to get a lot of value from their team."

Nicolas Jacobeus Belighted - Digital entrepreneur

"The challenge was huge: migrating to a new CRM, aligning the Marketing and Sales teams and getting over 30 people to adopt HubSpot CRM. The Stratenet team rose to the challenge with flying colors. Excellent support and listening skills. I recommend them!

Pierre Geens, Medidee
Revops manager

+19% Qualified Leads for Sales

+35% Business opportunities

+17% About customers

See the Business Case

FAQ

Your questions, our answers

How long does it really take to migrate to HubSpot Content Hub?

On average, a complete migration project to HubSpot Content Hub takes between 4 and 8 weeks.

This timeframe varies according to the complexity of your current site. The first 2 weeks are devoted to the SEO audit and data mapping to secure your data.

The technical phase (theme development and page migration) takes around 3 to 4 weeks, followed by a week of acceptance testing and team training.

For a simple graphic "Reskin", the lead time can be reduced to 3 weeks.

What is STRATENET's added value for my Onboarding?

100% HubSpot: Unlike other agencies, HubSpot isn't an Add-ons to our services, it's a specialty. 100% of our customers have been on HubSpot since 2016.
Team: We only work with certified experts who have experience, and who know your business. Not juniors trained by agencies just starting out on HubSpot.
Strategy and consulting: It's important to understand that HubSpot is only a tool, which must serve your company's strategic objectives and facilitate / automate the work of your teams. That's why we always start our missions with a Strategic phase.
Experience: Since 2016, we've implemented over 100 HubSpot portals in a wide range of sectors. We'll help you take effective shortcuts.
Expertise on all Hubs: We have expertise on all HubSpot Hubs, and use them all for ourselves and all our customers...

What's the difference between onboarding and technical implementation?

Onboarding provides support in getting started, while implementation is the technical construction of your tool.

Standardized Onboarding focuses on the basic configuration and training of your teams to use the software.

Implementation (or migration) is a tailor-made service that includes code development (HubL), creation of complex templates, database migration and technical SEO redirects.

At Stratenet, we often combine the two to deliver a turnkey tool.

Do I risk losing my SEO by migrating from WordPress to HubSpot?

No, you won't lose your SEO if the 301 redirect plan is rigorously executed before going live.

The risk of traffic loss only arises if the old URLs don't redirect to the new ones.

HubSpot Content Hub has powerful native tools to manage these redirects, and automatically scans your old site.

Our methodology includes a "Pre-Migration Audit" and a "Post-Migration Crawl" to ensure that Google transfers authority from your old pages to your new HubSpot site without friction.

Will my marketing team be autonomous?

Yes, total autonomy for marketing teams is the central promise of Content Hub, thanks to the drag-and-drop editor.

Unlike traditional CMSs requiring plugin updates or PHP code, HubSpot uses modular themes.

Once we've configured your "Child Theme" and global modules, your team can create Landing Pages, blog posts and modify page structure by simple drag-and-drop, without writing a single line of code and without the risk of "breaking" the site's design.

Is HubSpot Content Hub more expensive than WordPress in the long term?

HubSpot may seem more expensive to buy, but its total cost of ownership (TCO) is often lower than that of a secure WordPress.

With WordPress, the software is free, but you have to pay for hosting, SSL certificate, premium plugins (Security, SEO, Page Builder), monthly technical maintenance and updates.

HubSpot Content Hub includes hosting, security (WAF), global CDN, SEO tools and CRM in a single monthly subscription, eliminating hidden maintenance costs and piracy risks.

COMBINE HUBSPOT WITH OTHER HUBS

Our complementary services to HubSpot Content Hub Onboarding

HubSpot is more powerful when combined with other Hubs

Website creation

Based on a full-funnel strategy, we develop a website optimized to convert your visitors into leads and your leads into customers thanks to HubSpot's Content Hub, Marketing Hub & Sales Hub.

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Marketing Hub Onboarding

Our HubSpot Marketing Hub Onboarding services align your strategic marketing objectives with HubSpot's capabilities and tools. Get more traffic, more leads and more engagement from your prospects.

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Sales Hub Onboarding

HubSpot's Sales Hub Onboarding simplifies your sales processes and strengthens your sales team. Prospect more effectively, increase lead-to-customer ratios, and close more sales.

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Service Hub Onboarding

Our HubSpot Hub Service onboarding service delivers excellence in customer service. Improve customer satisfaction with adaptive support, dedicated tools, structured insights and smooth automation.

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Treat yourself to 30 Minutes of Advice

Let's assess together whether HubSpot is the right solution for your needs.

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